“ The session was great. I feel so much better about dealing with the media. Far more confident.”
GM communications – Southern Sun

“It was a breath of fresh air.”
Communications Department - Council for Medical Schemes
“Absolutely outstanding. Very educational. I will definitely recommend the course to other group executives”
CEO - Primedia@Home
“Very Useful. Definitely educational”
Team Doctor – Cricket South Africa
 

MEDIA TRAINING
 
 
A one day training session to help with everything you need to know about dealing and working with the media.
 
  • Understanding the South African Media
  • Understanding the current socio-political climate in South Africa and how to leverage on it
  • How to interest the media about your country and generate publicity for your country
  • Facing the media – why not to be intimidated
  • How to deal with the media – especially with difficult questions and in uncomfortable situations
  • How to handle interviews with the media – including live and pre-recorded interviews for radio, television and print
  • What to do when you want to say ‘No comment’
  • How to build confidence
  • Effective communication skills – how best to communicate with the media, clients and other stakeholders.
  • Effective partnerships with the media
  • Effective networking
 
There will be much emphasis on practical applications that will equip you with invaluable step by step guidelines for your media interactions.
 
 
 
WHO SHOULD ATTEND?
ALL THOSE WHO WORK IN EMBASSIES AND HIGH COMMISSIONS IN SOUTH AFRICA Including:
 
  • Ambassadors
  • High Commissioners
  • Consul Generals
  • Charge D’affairs
  • Press Attaché
  • First and Second Secretaries
  • PRO’s
  • Marketing Personnel
  • All office staff
  • And anyone who has ever or will ever have dealings with the media
 

FACILITATORS
 

The session will be facilitated by renowned journalists Yusuf Abramjee and Katy Katopodis. Both are extremely experienced, credible and well known in the field of media. Both are household names. Abramjee and Katopodis have over 27 years experience between them.

Abramjee is currently the Head of News and Current Affairs at Primedia Broadcasting as well as Head of Corporate Affairs/Comminucation at Primedia. Katopodis is currently the Group Editor-in-chief for Eyewitness news and leads the newsrooms for Talk Radio 702, 94.7 Highveld Stereo, 567 Cape Talk and 94.5 Kfm. Katopodis is currently the Editor for Talk Radio 702 and 94.7 Highveld Stereo.

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